Most REALTORS® have a website, but few actually generate business from it. In this session you will learn all the keys to running a successful realty website including what kind of content & tools it needs to have, design factors, how to set it up for good userability, stickiness & lead capture, how to promote and drive traffic & have good search engine optimization.

Direct Learning Objectives

  • Understand the important elements that go into make a site user-friendly & lead to good stickiness & lead capture
  • Learn how to promote the site to drive traffic
  • Understand the evolution of search engines and how that affects the optimization of your site


Outline

  • How to set up your website for good userability, lead capture & stickiness
  • How to market & drive traffic to your site
  • How to optimize it for search engines
  • And More!
Hours

1, 2, 3 or 4

CEs

Yes

Live Instruction

Yes

Webinars

Yes

Marketing Provided

Yes

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